Performance Marketing Associate
Moms Ever is a maternity and nursing wear brand focusing on expanding its digital D2C reach. The Performance Marketing Associate will manage and optimize paid campaigns on Meta and Google to drive growth. The role requires experience with ad platforms and analytics tools to monitor performance and improve conversion metrics. This position offers the opportunity to scale digital marketing efforts for a fast-growing consumer brand.
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Experience
1-3 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Moms Ever is a maternity and nursing wear brand focusing on expanding its digital D2C reach. The Performance Marketing Associate will manage and optimize paid campaigns on Meta and Google to drive growth. The role requires experience with ad platforms and analytics tools to monitor performance and improve conversion metrics. This position offers the opportunity to scale digital marketing efforts for a fast-growing consumer brand.
TAL's take
Solid tier-2 role for an e-commerce brand with a well-defined scope in performance marketing.
The JD is crisp, detailing specific responsibilities and required tools for a performance marketing role.
Must haves
- 1-3 years of experience in performance marketing for D2C or e-commerce brands
- Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and Shopify dashboards
- Basic understanding of digital funnels, attribution, and conversion optimization
Tools and skills
About the company
unfamiliar company, default mid-tier
Posts mentioning Moms Ever
Good Glamm Delays Salaries Amid Fundraising Challenges
- Good Glamm has delayed salary payments for some of its 300 employees due to difficulties in securing a new funding round. - Management discussed possible downsizing during a townhall as a short-term measure to address cash flow issues. - Salary disbursements are scheduled between January 6 and January 31, 2025, with the HR team providing updates. Source: [The Arc](https://www.thearcweb.com/article/good-glamm-darpan-sanghavi-moms-co-warburg-pincus-FFF8GJNwqYdutNU9)
Hey Guzaarish.....locked for life
The Song That Took Me Back This morning was like any other—a blur of packing lunchboxes, shouting gentle reminders to sleepy kids, and navigating the endless to-dos of a mom’s life. I was in the middle of my daily dance, juggling idlis and chutney, when a song started playing in the background. Not just any song. Our song. Aamir and Asins love story ...AR Rahman composed ....from the movie Ghajini....Hey Guzaarish.... Seventeen years ago, we were just two young, naive dreamers discovering love in its crazy form. I remember the way he looked at me that day, his eyes filled with nervous excitement, as this very song played softly in the background. “Will you say yes to me?” he had asked, his voice trembling. That melody became the soundtrack of our love story—the one we cherished, the one that made my heart race every time I heard it. And here it was again, after all these years, sneaking into my chaotic morning. My hands froze mid-motion. For a moment, I wasn’t standing in my kitchen surrounded by steaming idlis and half-packed lunchboxes. I was transported back to that time, that place, where love was new and life felt boundless. I looked around. The song still played, but now I am the mother of his three kids—our three kids. The love we started with was still here, only fuller, richer, and more layered. It was no longer just in the way we looked at each other but in the chaos of our children, the quiet teamwork in our daily grind, and the comfort of knowing he’s still my partner in everything. I glanced at him across the room. He was tying a tiny shoelace, his face calm, unaware of the storm of emotions I was feeling. This is us now—parents, partners, and still, somehow, the same two people who fell in love all those years ago. Life doesn’t stop to let you bask in moments like these, but this morning, I let myself feel it all. The music faded, but its magic stayed. Seventeen years ago, he asked me to say yes. This morning, in the middle of my busy mom-life as his wife and the mother of his three kids, I realized how much that “yes” has meant.
What will Indian moms scold their kids for now? :(
The number of times I've almost been throwing out of home for losing my tupperware lunch box is unreal Thanks Tupperware for being a companion through school days ❤️