Senior Marketing Manager
Signzy is seeking a Senior Marketing Manager to drive content strategy, product marketing, and lead generation for its digital trust infrastructure platform. The role involves creating thought leadership narratives around KYC, AML, and compliance automation while utilizing AI to optimize marketing workflows. The candidate will work cross-functionally with sales, product, and leadership to convert market insights into qualified sales conversations. It requires 5+ years of B2B SaaS experience and deep expertise in demand gen channels.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Signzy is seeking a Senior Marketing Manager to drive content strategy, product marketing, and lead generation for its digital trust infrastructure platform. The role involves creating thought leadership narratives around KYC, AML, and compliance automation while utilizing AI to optimize marketing workflows. The candidate will work cross-functionally with sales, product, and leadership to convert market insights into qualified sales conversations. It requires 5+ years of B2B SaaS experience and deep expertise in demand gen channels.
TAL's take
Solid tier-2 fintech role with clear responsibilities and a well-defined scope in content and demand gen.
Very well-defined role with specific targets regarding content, thought leadership, and lead generation.
Salaries at Signzy
12.5 LPA average
Based on 14 Grapevine salary entries for Signzy.
Product Management
0 - 2 years | L1
13 LPA average
Range: 13 - 13 LPA
Engineering
0 - 2 years | L1
7 LPA average
Range: 7 - 7 LPA
Other roles
0 - 2 years | L1
10 LPA average
Range: 7 - 15 LPA
Other roles
2 - 4 years | Junior
11 LPA average
Range: 6 - 16 LPA
Must haves
- 5+ years of experience in B2B SaaS
- Strong experience in content strategy, product marketing, and demand generation
- Excellent writing, editing, and storytelling skills for BFSI audiences
- Good understanding of lead-generation channels like LinkedIn and Google Ads
- Hands-on comfort with AI tools for marketing workflows
Tools and skills
About the company
Established fintech company in India with recognized product presence, but not a tier-1 global flagship.
Posts mentioning Signzy
Signzy Confirms Cyberattack, Assures Data Security
- Signzy, an ID verification firm, confirmed a recent cyberattack but assured no customer data was compromised. - CERT-In is involved, and Signzy has hired a professional agency for investigation. - Major clients like PayU and ICICI Bank reported no impact on their data from the incident. Source: [Techcrunch](https://techcrunch.com/2024/12/02/indian-online-id-verification-firm-signzy-confirms-security-incident/)
Work culture at Signzy?
Anyone here worked/works in Signzy? How is the work culture there?
Anyone here worked/works in Signzy? How is the work culture there?