Growth Marketing Manager
The Growth Marketing Manager will join Worxwide Consulting to drive B2B demand generation and lead outreach. Responsibilities include managing CRM pipelines, executing email nurture campaigns, supporting paid performance marketing, and coordinating events. Candidates should be comfortable with LinkedIn outreach, marketing automation, and CRM tools. The role requires a strong focus on account-based marketing and collaboration across content and sales teams.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
The Growth Marketing Manager will join Worxwide Consulting to drive B2B demand generation and lead outreach. Responsibilities include managing CRM pipelines, executing email nurture campaigns, supporting paid performance marketing, and coordinating events. Candidates should be comfortable with LinkedIn outreach, marketing automation, and CRM tools. The role requires a strong focus on account-based marketing and collaboration across content and sales teams.
TAL's take
Standard growth marketing role at a consulting firm with clear, albeit generic, lead generation responsibilities.
The JD clearly defines the marketing channels and demand generation goals, though it is quite broad in its operational focus.
Must haves
- Experience in B2B growth marketing and lead generation
- Proficiency with LinkedIn outreach and email marketing tools
- Experience managing CRM platforms
- Ability to engage with senior stakeholders and CXOs
- Experience with account-based marketing strategies
Tools and skills
Nice to have: google ads, linkedin ads, meta ads.
About the company
Consulting firm, operating as a mid-tier professional services entity.