Digital Marketing Manager
Tentworks Interactive is an indie game studio seeking a marketing manager to lead global strategy for their flagship title, Becoming Pablo. The role involves managing community engagement, Steam store optimization, influencer relations, and paid growth campaigns. Candidates must have experience in the gaming industry, specifically with community platforms and product launches. You will work in a hybrid capacity to build brand visibility and drive sales targets.
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Experience
4-7 years
Function
Marketing
Work mode
Hybrid, India
Company
Tier 2
What you will work on
Tentworks Interactive is an indie game studio seeking a marketing manager to lead global strategy for their flagship title, Becoming Pablo. The role involves managing community engagement, Steam store optimization, influencer relations, and paid growth campaigns. Candidates must have experience in the gaming industry, specifically with community platforms and product launches. You will work in a hybrid capacity to build brand visibility and drive sales targets.
TAL's take
Solid role at a specialized indie studio with clear responsibilities and ownership of growth metrics.
Extremely well-defined responsibilities, KPIs, and specific domain focus (PC/Steam indie gaming).
Must haves
- 4-7 years marketing experience in gaming industry
- Experience in game marketing and community management
- Hands-on experience managing Discord and Reddit communities
- Understanding of global PC gaming ecosystem
- Experience with Steam platform marketing and product launches
- Experience in performance marketing and paid acquisition
Tools and skills
Nice to have: hootsuite, sprout social, hypeauditor.
About the company
Indie game studio with international presence but lacks the massive scale or engineering-heavy reputation of Tier 1 firms.
Posts mentioning Tentworks Interactive
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