Social Media & Omnichannel Marketing Executive
Zithara.ai is looking for a marketing executive to manage their brand presence and lead generation across India and Australia. The role involves hands-on execution of organic and paid social media campaigns, as well as email and WhatsApp marketing automation. You will work within a B2B SaaS environment focusing on high-transaction retail industries. Success is measured by campaign performance metrics, lead quality, and revenue impact.
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Experience
2-4 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Zithara.ai is looking for a marketing executive to manage their brand presence and lead generation across India and Australia. The role involves hands-on execution of organic and paid social media campaigns, as well as email and WhatsApp marketing automation. You will work within a B2B SaaS environment focusing on high-transaction retail industries. Success is measured by campaign performance metrics, lead quality, and revenue impact.
TAL's take
Solid mid-level marketing role at an interesting AI-driven Martech startup with clear growth potential.
Very well-defined responsibilities across organic/paid social, email, and WhatsApp marketing channels with specific tool requirements.
Must haves
- 2-4 years of marketing experience in B2B SaaS or Martech
- Hands-on experience with LinkedIn Ads and Meta Ads
- Proficiency with marketing tools like HubSpot, Mailchimp, or Intercom
- Strong English communication and copywriting skills
- Proven ability to track and analyze campaign performance metrics
Tools and skills
Nice to have: canva, video editing apps.
About the company
Early-stage AI/Martech startup, fits as a mid-tier company.