Youtube Growth Manager
Groww is seeking a YouTube Growth Manager to lead their content strategy and drive engagement within the Indian fintech market. The role involves optimizing video metadata, thumbnails, and distribution to dominate search rankings and audience retention. Candidates should have a proven track record of scaling YouTube channels using data-driven insights. The position requires strong editorial judgment for personal finance content and the ability to operate effectively in a fast-paced environment.
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Experience
4-5 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 1
What you will work on
Groww is seeking a YouTube Growth Manager to lead their content strategy and drive engagement within the Indian fintech market. The role involves optimizing video metadata, thumbnails, and distribution to dominate search rankings and audience retention. Candidates should have a proven track record of scaling YouTube channels using data-driven insights. The position requires strong editorial judgment for personal finance content and the ability to operate effectively in a fast-paced environment.
TAL's take
Role at a premier tier-1 Indian fintech unicorn with clear ownership metrics and growth responsibilities.
The JD clearly defines ownership, core KPIs, and expected outcomes for the YouTube growth strategy.
Salaries at Groww
28.5 LPA average
Based on 261 Grapevine salary entries for Groww.
Marketing
6 - 8 years | L2
15 LPA average
Range: 15 - 15 LPA
Marketing
10 - 12 years | Associate Director
12 LPA average
Range: 12 - 12 LPA
Sales
0 - 2 years | L2
12 LPA average
Range: 12 - 12 LPA
Engineering
0 - 2 years | L2
16 LPA average
Range: 11 - 21 LPA
Must haves
- Proven track record of growing a YouTube channel
- Deep understanding of YouTube recommendation algorithms
- Ability to diagnose and improve CTR, AVD, and retention curves
- Strong editorial instinct for Indian personal finance
- Understanding of the Indian investment landscape
Tools and skills
About the company
Groww is a leading Indian unicorn fintech company with a strong engineering and product brand.
Posts mentioning Groww
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How is the work culture and future growth in groww?
Need to know these 3 details if anyone has these info