Salesforce Marketing Cloud Admin (Marketing Automation)
TrueBlue is seeking a Marketing Automation Specialist to administer and optimize their Salesforce Marketing Cloud instance. This role involves managing user access, building automated email journeys, and handling data segmentation across the company's staffing operations. The candidate must be proficient in SQL and AMPscript while maintaining platform compliance and performance. The role sits within the marketing team and collaborates closely with product and technology stakeholders.
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Experience
3-5 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
TrueBlue is seeking a Marketing Automation Specialist to administer and optimize their Salesforce Marketing Cloud instance. This role involves managing user access, building automated email journeys, and handling data segmentation across the company's staffing operations. The candidate must be proficient in SQL and AMPscript while maintaining platform compliance and performance. The role sits within the marketing team and collaborates closely with product and technology stakeholders.
TAL's take
Solid mid-tier company role with clearly defined responsibilities in marketing operations and automation.
The JD clearly defines the platform, core responsibilities, and expected technical proficiency in a specific niche.
Must haves
- 3-5+ years in marketing automation
- Hands-on Salesforce Marketing Cloud administration experience
- Familiarity with SQL, AMPscript, and basic HTML/CSS
- Knowledge of email compliance standards (CAN-SPAM, GDPR)
Tools and skills
Nice to have: salesforce crm, data cloud, salesforce marketing cloud certification.
About the company
Publicly traded staffing company with established operations, though not a top-tier tech engineering firm.