Marketing & Lead Generation Specialist
Delaplex is seeking a Marketing & Lead Generation Specialist to drive growth through strategic marketing initiatives and lead generation campaigns. The role involves managing multi-channel digital campaigns, conducting market research, and collaborating with sales teams. Candidates must be proficient in CRM tools like Salesforce or HubSpot and analytics platforms like Google Analytics. This is a focused individual contributor role requiring deep expertise in B2B marketing.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Delaplex is seeking a Marketing & Lead Generation Specialist to drive growth through strategic marketing initiatives and lead generation campaigns. The role involves managing multi-channel digital campaigns, conducting market research, and collaborating with sales teams. Candidates must be proficient in CRM tools like Salesforce or HubSpot and analytics platforms like Google Analytics. This is a focused individual contributor role requiring deep expertise in B2B marketing.
TAL's take
Solid established mid-market firm with clear role definition and expectations.
Crisp JD with well-defined responsibilities, clear stack, and direct requirements.
Must haves
- Strong experience in marketing and lead generation.
- Hands-on experience with digital marketing tools and platforms.
- Knowledge of SEO, SEM, email marketing, social media marketing, and paid campaigns.
- Experience with CRM tools such as Salesforce, HubSpot, or Zoho.
- Strong analytical and reporting skills using tools like Google Analytics.
Tools and skills
Nice to have: marketing automation platforms.
About the company
Established technology consulting and supply chain solutions firm.