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Sales Director

CendynSingaporePosted 19 May 2026

Cendyn is seeking a Sales Director to lead new business acquisition for their cloud-based hospitality platform. The role focuses on territory planning, cold calling, and consultative sales to hotels and ownership groups. Candidates must have a proven track record in SaaS sales and CRM proficiency. This position involves extensive networking, contract negotiation, and frequent travel for industry events.

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Experience

Experience not specified

Function

Sales

Work mode

Onsite, Singapore

Company

Tier 2

What you will work on

Cendyn is seeking a Sales Director to lead new business acquisition for their cloud-based hospitality platform. The role focuses on territory planning, cold calling, and consultative sales to hotels and ownership groups. Candidates must have a proven track record in SaaS sales and CRM proficiency. This position involves extensive networking, contract negotiation, and frequent travel for industry events.

TAL's take

Quality 60/1005/5 clarityTier 2 company

Solid tier-2 company with a well-defined, traditional sales leadership role.

The JD clearly defines the territory, target market, sales methodology, and required toolset.

Must haves

  • Bachelor’s degree or equivalent business experience
  • Sales experience in hotel, travel or hospitality suppliers
  • Proven experience in successfully selling cloud-based software, SaaS solutions
  • Successful track record of building, managing and closing sales pipeline
  • Proficiency with Microsoft Office Suite
  • Ability to travel as required

Tools and skills

saas salessalesforcemicrosoft office suite

Nice to have: meddicc.

About the company

Established mid-stage product company serving the hospitality industry.

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