Performance Marketing Manager
Brand Katha is a digital marketing agency seeking a Performance Marketing Manager to execute and optimize paid acquisition campaigns. The role involves managing Meta and Google Ads, analyzing data to improve performance, and engaging with communities across social platforms. Candidates will implement AI-powered strategies to enhance marketing effectiveness. This position requires 0.5-1 year of experience and offers exposure to various industries including industrial and e-commerce sectors.
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Experience
0-1 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Brand Katha is a digital marketing agency seeking a Performance Marketing Manager to execute and optimize paid acquisition campaigns. The role involves managing Meta and Google Ads, analyzing data to improve performance, and engaging with communities across social platforms. Candidates will implement AI-powered strategies to enhance marketing effectiveness. This position requires 0.5-1 year of experience and offers exposure to various industries including industrial and e-commerce sectors.
TAL's take
Small agency role with very low compensation and entry-level scope, limiting professional growth impact.
Clear expectations and responsibilities for a performance marketing role, though the list is slightly broad with social media management included.
Must haves
- 0.5 - 1 year of experience in performance marketing or paid media
- Proficiency in Meta Ads Manager, Google Ads, and PPC strategies
- Strong analytical skills and data-driven decision-making
- Understanding of SEO, SEM, and digital marketing trends
- Ability to work independently and manage multiple campaigns
- Bachelor's degree in Marketing, Business, or a related field
Tools and skills
Nice to have: agentic ai, predictive analytics.
About the company
unfamiliar company, default mid-tier.
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