Performance Marketing Lead
Give is a social impact platform enabling donations and crowdfunding across India. The Performance Marketing Lead will own paid campaign strategy across Meta and Google, alongside managing CRM and SEO channels to drive GDV growth. The role requires a data-driven individual capable of managing budgets and sharing insights with leadership to optimize ROI and CAC. This position offers an opportunity to contribute to social impact within a high-growth environment.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Give is a social impact platform enabling donations and crowdfunding across India. The Performance Marketing Lead will own paid campaign strategy across Meta and Google, alongside managing CRM and SEO channels to drive GDV growth. The role requires a data-driven individual capable of managing budgets and sharing insights with leadership to optimize ROI and CAC. This position offers an opportunity to contribute to social impact within a high-growth environment.
TAL's take
Solid role at a well-known social impact organization with clear performance metrics and ownership, though company is not a tech-tier-1.
Clear expectations regarding channel management (Meta, Google, CRM), performance ownership (GDV, ROI), and cross-functional collaboration.
Must haves
- 5+ years of experience leading marketing teams
- Experience running successful marketing campaigns across FB, Insta, Adwords
- Data-driven and analytical approach
- Solid knowledge of web analytics
- Excellent presentation, written, and verbal communication skills
Tools and skills
About the company
Established social impact platform in India, lacks status of global or top-tier unicorn eng brand.
Posts mentioning Give
What holiday is it on my birthday?
Give our birthday and ask ChatGPT, find all international days that fall on your birthday
Give an Youtuber who smells Fraud/Unrealistic.
Let me start————— 🍻💪 it is!
Men give such shitty advices to other men
Is it just on this platform or irl as well? They won't point out insecurity in men, but rather help him device a breakup strategy Men feeling sad or down are advised to go on treks???!! Beer won't solve everything, and you know that