Category Lead - Dishwasher
BSH Home Appliances Group is hiring a Category Lead for their dishwasher division based in Mumbai. The role focuses on driving strategic business planning, managing product lifecycles, and executing market sell-in/sell-out programs. Candidates must have 8-12 years of experience in product or category marketing and a postgraduate degree in marketing. The position emphasizes utilizing consumer insights and sales data to maximize market potential.
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Experience
8-12 years
Function
Business Development
Work mode
Onsite, India
Company
Tier 2
What you will work on
BSH Home Appliances Group is hiring a Category Lead for their dishwasher division based in Mumbai. The role focuses on driving strategic business planning, managing product lifecycles, and executing market sell-in/sell-out programs. Candidates must have 8-12 years of experience in product or category marketing and a postgraduate degree in marketing. The position emphasizes utilizing consumer insights and sales data to maximize market potential.
TAL's take
Stable global brand with clearly defined category management responsibilities and specific experience requirements.
The JD clearly outlines the category ownership, strategic planning, and performance metrics expected for the dishwasher product line.
Must haves
- Postgraduate degree in Marketing
- 8-12 years of experience in Product or Category marketing
- Ability to drive growth targets for Dishwasher category
- Experience managing product lifecycle and local market adaptations
- Capability to build strategic partnerships and execute sell-in/sell-out programs
About the company
Established global appliance manufacturer, prominent brand presence but not a top-tier tech/software company.