PPC Specialist
Matrix Marketers is looking for a PPC Specialist to manage multi-channel performance marketing campaigns. The role involves hands-on execution of search, display, shopping, and YouTube ads, along with conversion tracking setup and reporting. Candidates must have strong expertise in Google Ads, GA4, and Google Merchant Center. The hire will own PPC performance metrics including CPL, CPA, and ROAS.
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Experience
3-4 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Matrix Marketers is looking for a PPC Specialist to manage multi-channel performance marketing campaigns. The role involves hands-on execution of search, display, shopping, and YouTube ads, along with conversion tracking setup and reporting. Candidates must have strong expertise in Google Ads, GA4, and Google Merchant Center. The hire will own PPC performance metrics including CPL, CPA, and ROAS.
TAL's take
Standard mid-level performance marketing role at a small firm, lacking clear growth or brand prestige.
Very clear and detailed breakdown of PPC tasks, stack requirements, and daily responsibilities.
Must haves
- 3-4 years of professional experience in PPC and performance marketing
- Strong hands-on expertise in Google Ads
- Experience working with Google Merchant Center
- Hands-on experience with Google Tag Manager
- Strong analytical skills with proficiency in Google Analytics (GA4)
Tools and skills
Nice to have: meta ads, linkedin ads, ahrefs, semrush, looker studio, excel.
About the company
unfamiliar company, default mid-tier
Posts mentioning Matrix Marketers
Welcome to the Matrix: You are born, choose a guaranteed outcome.
You choose one but you can never have the rest.
I remember them hiring from here few days back. $11Mn seed, wow that’s big!
They’re focusing on upskilling for the healthcare industry, very interesting space https://startupstorymedia.com/insights-former-unacademy-coo-vivek-sinha-raises-11-million-for-edtech-venture-with-lightspeed-and-matrix-backing/
BigBasket Forays into B2B SaaS with BB Matrix Launch
- BigBasket, owned by Tata Digital, has entered the B2B SaaS market with its new supply-chain management platform, BB Matrix, launched on July 18. - The platform aims to provide real-time updates, track bottlenecks, and enable data-driven decisions for resilient supply chains, already securing one paid customer. - BB Matrix is being piloted with various ecommerce and omni-channel commerce players, promising to reduce transportation costs by 50%, lower lead times by 60%, and ensure 100% supply-chain visibility. - The launch aligns with the growing global demand for SCM software, projected to reach $62 billion by 2028, according to Gartner. - Although in its early stages, BigBasket expects this SaaS venture to significantly contribute to its revenue within 2-3 years. Source: Moneycontrol