Senior Manager - Product Marketing
Aurigo is seeking a Senior Manager of Product Marketing to own positioning, messaging, and go-to-market enablement for a specific buyer segment within their enterprise SaaS infrastructure platform. You will translate complex product capabilities into compelling value narratives and create sales-enabling content like playbooks and battlecards. The role involves close collaboration with product and sales teams, alongside leveraging AI tools to accelerate content production and competitive intelligence. This position requires deep B2B SaaS experience and a strong background in developing buyer-specific messaging.
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Experience
8+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Aurigo is seeking a Senior Manager of Product Marketing to own positioning, messaging, and go-to-market enablement for a specific buyer segment within their enterprise SaaS infrastructure platform. You will translate complex product capabilities into compelling value narratives and create sales-enabling content like playbooks and battlecards. The role involves close collaboration with product and sales teams, alongside leveraging AI tools to accelerate content production and competitive intelligence. This position requires deep B2B SaaS experience and a strong background in developing buyer-specific messaging.
TAL's take
Solid senior-level role at an established B2B SaaS company with clear ownership and strategic impact.
Well-defined responsibilities, clear target segment, and specific requirements for the marketing function.
Must haves
- 8+ years experience in product marketing
- 3+ years in a senior role in B2B SaaS or enterprise software
- Proven ability to develop sales playbooks, battlecards, and go-to-market content
- Experience conducting buyer research and translating insights into messaging frameworks
- Strong understanding of B2B sales cycles
- Experience supporting product launches
Tools and skills
About the company
Established enterprise SaaS company with significant market presence and specialized domain focus.