Copywriter/ Content Writer
Fifth Estate Agency is seeking a creative and entrepreneurial copywriter to join their digital brand management team. The role involves crafting impactful ad copy, long-form SEO blogs, and social media content for a diverse client portfolio. The candidate must be skilled in platform optimization, UX principles, and cross-functional collaboration with design and marketing teams. This position offers an opportunity to work on brand strategy and performance marketing in a dynamic agency environment.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Fifth Estate Agency is seeking a creative and entrepreneurial copywriter to join their digital brand management team. The role involves crafting impactful ad copy, long-form SEO blogs, and social media content for a diverse client portfolio. The candidate must be skilled in platform optimization, UX principles, and cross-functional collaboration with design and marketing teams. This position offers an opportunity to work on brand strategy and performance marketing in a dynamic agency environment.
TAL's take
Solid mid-level agency role with defined responsibilities, but lacks specific YOE requirements or Tier 1 company status.
Clear expectations and responsibilities for a copywriter role within a digital agency, though slightly broad.
Must haves
- Expert understanding of SEO principles
- Proven track record in conversion-oriented digital ad copy
- Experience writing long-form in-depth blogs
- Understanding of UX principles and information architecture
- Strong communication and articulation abilities
Tools and skills
Nice to have: hindi, marathi.
About the company
Small, specialized agency not meeting criteria for Tier 1 brand status.
Posts mentioning Fifth Estate Agency
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* Reddit has become the fifth most popular social media platform in the UK, surpassing X with 22.9 million adult visitors in May. * This growth, a 47% increase from 2023, is attributed to Google's algorithm update and changes in third-party app access. * Ofcom's annual report also highlighted the prevalence of online misinformation, with 40% of UK adults reporting encounters. Source: [The Guardian](https://www.theguardian.com/technology/2024/nov/28/reddit-overtakes-x-in-popularity-of-social-media-platforms-in-uk)
Swiggy Announces $65 Million ESOPs Liquidity Programme
- Swiggy has launched a $65 million ESOPs liquidity programme, marking its fifth such event since 2018. - Employees across various levels can now receive liquidity for their ESOPs in the secondary market. - This is the third consecutive ESOP liquidity event following those in July 2022 and 2023. - Swiggy has enabled over Rs 1,000 Cr of ESOPs liquidity, benefiting 3200 employees over five events. - The announcement comes as Swiggy prepares for its IPO, with plans to raise approximately $1.25 billion. Source: Entrackr
India's Electricity Demand Soars Amid Heatwave
- India's electricity demand surged by 10.4% during April to June 2024 due to severe heatwaves. - Air conditioning use contributed to nearly a third of this increase, highlighting the impact of rising temperatures. - Global electricity demand also saw a significant rise, with heatwaves responsible for almost a fifth of the increase in 2024. - Fossil fuel-based power generation grew by 1.4%, leading to a 1.6% increase in global power sector emissions. - Experts warn that climate change is making heatwaves more frequent and intense, further straining the electricity grid. Source: [The Hindu](https://www.thehindu.com/news/national/heatwaves-drove-13rd-of-rise-in-indias-power-demand-during-2024-summer-report/article69425659.ece), [Outlook](https://www.outlookindia.com/national/heatwaves-drove-13rd-of-rise-in-indias-power-demand-during-2024-summer-says-report), [Ndtv](https://www.ndtv.com/india-news/heatwaves-drove-1-3rd-of-rise-in-indias-power-demand-during-2024-summer-report-8112627)