Paid Media Specialist (Google & Meta)
Zouma Consulting Services - APAC is seeking a senior performance marketer to manage and scale large advertising budgets across Google and Meta. The role involves full-funnel strategy development, rigorous A/B testing, and direct ownership of key performance indicators like ROAS and CAC. Candidates are expected to have deep expertise in ad platforms and advanced analytics. This position focuses on driving revenue growth through optimized paid acquisition.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Zouma Consulting Services - APAC is seeking a senior performance marketer to manage and scale large advertising budgets across Google and Meta. The role involves full-funnel strategy development, rigorous A/B testing, and direct ownership of key performance indicators like ROAS and CAC. Candidates are expected to have deep expertise in ad platforms and advanced analytics. This position focuses on driving revenue growth through optimized paid acquisition.
TAL's take
Solid performance marketing role in a tier-2 firm with clear budget management expectations, though company status is unknown.
The JD clearly defines responsibilities, budget management requirements, and performance metrics.
Must haves
- 5+ years of hands-on experience in Paid Media
- Experience managing large-scale ad budgets of 15L-50L+ per month
- Proven success in scaling campaigns with measurable impact on revenue
- Deep expertise in Google Ads and Meta Ads platforms
- Strong understanding of attribution models and conversion tracking
Tools and skills
Nice to have: linkedin ads, youtube ads, programmatic platforms, marketing automation, crm tools.
About the company
unfamiliar company, default mid-tier