Business Performance Manager
Kiratn Analytics is seeking a Performance Marketing Manager to define and execute marketing strategies in a B2B SaaS domain. The role involves leading marketing campaigns, tracking performance metrics, and collaborating with internal teams to generate leads. Candidates must have 3-5 years of experience with Meta Ads, Google Ads, and managing budgets of at least ₹5L per month. This is an onsite position based in Indore.
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Experience
3-5 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Kiratn Analytics is seeking a Performance Marketing Manager to define and execute marketing strategies in a B2B SaaS domain. The role involves leading marketing campaigns, tracking performance metrics, and collaborating with internal teams to generate leads. Candidates must have 3-5 years of experience with Meta Ads, Google Ads, and managing budgets of at least ₹5L per month. This is an onsite position based in Indore.
TAL's take
Solid tier-2 performance marketing role with clearly defined responsibilities and experience requirements.
Clear and coherent responsibilities and requirements aligned with a specific performance marketing scope.
Must haves
- 3+ years of experience in marketing
- 2-5 years experience in performance marketing
- Hands-on experience with Meta Ads
- Understanding of Google Ads
- Deep understanding of ad funnels
- Experience scaling campaigns to ₹5L+ monthly budgets
Tools and skills
About the company
unfamiliar company, default mid-tier
Posts mentioning Kiratn Analytics
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- Kiran Rao’s Laapataa Ladies, India’s official entry to the Oscars 2025, is accused of plagiarism. - The film, starring Pratibha Ranta, Nitanshi Goel, and Sparsh Shrivastava, is said to resemble the Arabic film Burqa City. - Viral clips show similarities between Laapataa Ladies and Burqa City, leading to online backlash. - Netizens express disappointment, questioning Bollywood’s originality and creativity. - Despite the controversy, Laapataa Ladies received critical acclaim and was screened at TIFF 2023. Source: [Times Now News](https://www.timesnownews.com/entertainment-news/bollywood/is-kiran-raos-laapataa-ladies-a-copy-of-burqa-city-all-you-need-to-know-about-the-arabic-short-film-article-151332128), [News 18](https://www.news18.com/movies/laapataa-ladies-accused-of-copying-arabic-film-burqa-city-angry-netizens-question-kiran-rao-9283486.html)
Would you entertain this ?
I’m a very religious guy I’ve been doing Kirtan all my life and Now that I am moving to bangalore, I don’t want to stop it. I usually sit inside my room and do kirtan alone with harmonium for like 30-40 minutes in a go! I also want to host Night Kirtans like from 11-4 AM like once or twice a month on weekends. Should I rent a 1-BHK or look for a room in 2-3 BHK? I feel people wont be comfortable with this and hence sharing a 2-3 BHK would be difficult
Deeptech is very much alive in India: healthcare just getting started
To add to Aadit's comments on deeptech, it is consumer demand and immediate needs that need to be fulfilled first. Almost every govt in India has always prioritised health (thankfully). And the playbook is pretty simple : Copy/innovate and improve. First we started with whitelabeling and imports. Learnt the product, and how to sell since 1900s. Then we copied, innovated and improved on the work of others much like China and everyone else. Over the last 30 years or so we've dominated market share in drug manufacturing and vaccines, just as an example. (Fun fact: Established in Kolkata, West Bengal in 1901, Bengal Chemicals & Pharmaceuticals Ltd is India's first government owned-pharmaceutical-manufacturer) The next step is electronics, precision instruments and high end research. The phase we have just entered. The importers we worked with became manufacturers and started making in India over the last 20-30 years. Has been happening slowly since the 50s. Some of the Indian companies we work with have an annual turnover of 50-60Cr, going upto 100s and 1000+ crores too. They employ millions of people across India and globally. My small company has also started making small products recently, little bits of hardware mostly made in India. I have plenty of product ideas i want to develop further for the medical industry, working with such companies to sell products as well as educated professionals about the uses and latest advancements in tech. Few weeks ago I met a scientist working on high end research on drug resistant bacteria. A professor I know in a tier 2 city is overseeing a project that could disrupt ALL of global pharma industry through drug delivery innovation (Can't share too many details. Patents pending). Another person i know makes air filters currently being used by ISRO. Chinese companies have started sourcing from him because they can't match his quality and price. Biocon is a billion dollar Indian company working on innovative drug manufacturing. Many more such giants thrive in India today. Also, India ranks 6th in the world in healthcare patents filed (Biocon has a bunch of patents as well, Nikhil Kamath podcast with Kiran is a great intro). Tl; dr - The deeptech revolution (in healthcare at least) is alive and well, brewing in the background quietly. Most people just don't seem to know it :) To those interested in deeptech, I'd highly suggest looking at healthcare industry in depth. It's vast, developing fast, and saves lives as a nice bonus ❣️