Search Engine Optimization Specialist
Speaking Mirror is a media-driven organization looking for an SEO Executive in Kolkata. The role involves managing end-to-end SEO strategy, including on-page optimization, keyword research, and competitor analysis. The successful candidate will monitor performance metrics using industry-standard analytics tools and coordinate with content teams. This is an on-site, entry-level position focused on driving organic growth.
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Experience
1-3 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Speaking Mirror is a media-driven organization looking for an SEO Executive in Kolkata. The role involves managing end-to-end SEO strategy, including on-page optimization, keyword research, and competitor analysis. The successful candidate will monitor performance metrics using industry-standard analytics tools and coordinate with content teams. This is an on-site, entry-level position focused on driving organic growth.
TAL's take
Tier-2 agency role with defined responsibilities but limited scale and low compensation transparency.
The JD clearly outlines specific SEO tasks, metrics, and team collaboration expectations.
Must haves
- 1–3 years experience in SEO or Digital Marketing
- Strong understanding of on-page and off-page SEO techniques
- Familiarity with Google Analytics and Google Search Console
- Bachelor’s degree in Marketing, Mass Communication, or Business
Tools and skills
About the company
unfamiliar company, default mid-tier
Posts mentioning Speaking Mirror
The fact that male bestfriends don't even think before speaking 😂
Trump Vows to Ban Trans Athletes in Women's Sports
- President-elect Donald Trump announced plans to prevent transgender athletes from competing in women's sports once in office. - Speaking at a rally in Washington, Trump reiterated his campaign promise to restrict transgender participation in school sports. - This move reflects the broader political debate on transgender rights and has been a focal point for Republicans in recent elections. Source: [Reuters](https://www.reuters.com/world/us/trump-says-he-will-prevent-transgender-athletes-participating-womens-sports-2025-01-19/)
Are Indian startups undervaluing experienced professionals?
I believe Indian startups are undervaluing experienced professionals. Speaking from my own experience, it's quite frustrating to see how the industry operates. I've been in the workforce for over a decade now, and I've noticed a disturbing trend where startups prefer hiring fresh graduates or less experienced individuals just to save on costs. It's not that freshers aren't talented, they bring a lot of energy and new ideas to the table, but there's a certain level of expertise and wisdom that only comes with years of experience. Unfortunately, many startups seem to overlook this. They often think they can get away with paying less for someone who has the potential to learn, rather than investing in someone who already knows the ropes and can bring immediate value. I've personally been in situations where I've had to compete with much younger candidates for roles that clearly required a seasoned hand. And even when I did get the job, the compensation offered was nowhere near what it should have been for someone with my background. It's almost as if they expect you to be grateful just for the opportunity, which is quite disheartening. Moreover, there's this special kind of bias where experienced professionals are seen as less adaptable or too set in their ways. This couldn't be further from the truth. Many of us have had to adapt to numerous changes in technology and market trends over the years. We bring a wealth of knowledge that can help steer the company in the right direction, but this is often undervalued. I understand that startups operate on tight budgets and need to be cautious with their spending, but undervaluing experienced professionals is not the way to go. It leads to high turnover rates and a lack of mentorship for younger employees, which can ultimately harm the company's growth. So yes, in my opinion, Indian startups are definitely undervaluing experienced professionals, and it's high time this trend changes.