Digital Media Marketing Manager
The Digital Media Marketing Manager at Makonis will lead integrated digital media strategy across platforms like Meta, Google, and LinkedIn. This role involves end-to-end campaign management, media planning, budget allocation, and data-driven performance optimization. The candidate will collaborate with internal teams and external agencies to drive visibility and growth. A strong background in digital analytics and large-scale media budget management is essential.
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Experience
10-12 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
The Digital Media Marketing Manager at Makonis will lead integrated digital media strategy across platforms like Meta, Google, and LinkedIn. This role involves end-to-end campaign management, media planning, budget allocation, and data-driven performance optimization. The candidate will collaborate with internal teams and external agencies to drive visibility and growth. A strong background in digital analytics and large-scale media budget management is essential.
TAL's take
Solid role scope and clear requirements at a mid-tier company.
Very clear, well-structured JD with explicit responsibilities and specific tool requirements.
Must haves
- Master's degree in Marketing or Digital Media Management
- 10-12 years experience in digital media marketing and campaign management
- Hands-on expertise in Meta, Google, LinkedIn, and DV360
- Experience managing large-scale media budgets
- Strong analytical skills and understanding of attribution models
Tools and skills
About the company
Unfamiliar company, default mid-tier.