Sr. Associate - Growth Marketing
GoNanny is a hyper-growth consumer tech startup focusing on the childcare space. This role manages end-to-end growth, starting with demand generation via performance marketing and SEO, later expanding to supply-side acquisition. You will work closely with founders to optimize CAC, manage influencer partnerships, and build brand presence among urban parents. It is a high-impact, hands-on role requiring strong analytical skills in a fast-paced environment.
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Experience
3+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
GoNanny is a hyper-growth consumer tech startup focusing on the childcare space. This role manages end-to-end growth, starting with demand generation via performance marketing and SEO, later expanding to supply-side acquisition. You will work closely with founders to optimize CAC, manage influencer partnerships, and build brand presence among urban parents. It is a high-impact, hands-on role requiring strong analytical skills in a fast-paced environment.
TAL's take
Solid tier-2 early-stage growth opportunity with clear responsibilities and direct founder access, though brand is still emerging.
Very well-defined responsibilities across demand-side and supply-side growth, performance marketing, and branding within the specific context of child care.
Must haves
- 3+ years hands-on experience in performance marketing and digital growth
- Deep proficiency in Google Ads Manager and Meta Ads Manager
- Strong analytical mindset focused on CPL, LTV, and ROI
- Proficiency in GA4 and SEO tools
- Advanced Excel or Google Sheets skills
Tools and skills
Nice to have: semrush, ahrefs, moz.
About the company
Early-stage consumer tech startup in the childcare space, backed by VCs but not yet a major industry unicorn.