Business Development Executive
Branding Over Coffee is a personal branding agency looking for a Business Development Executive to manage internal lead generation and client-side outreach. You will be responsible for booking discovery calls, maintaining CRM records, and initiating professional conversations on LinkedIn, email, and WhatsApp. The role requires strong communication skills and an aptitude for personalized, human-centric outreach rather than spam. Successful candidates will gain exposure to diverse personal brands and work closely with company founders.
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Experience
Experience not specified
Function
Business Development
Work mode
Remote, India
Company
Tier 2
What you will work on
Branding Over Coffee is a personal branding agency looking for a Business Development Executive to manage internal lead generation and client-side outreach. You will be responsible for booking discovery calls, maintaining CRM records, and initiating professional conversations on LinkedIn, email, and WhatsApp. The role requires strong communication skills and an aptitude for personalized, human-centric outreach rather than spam. Successful candidates will gain exposure to diverse personal brands and work closely with company founders.
TAL's take
Niche agency role with clear but repetitive daily tasks, suitable for junior talent.
Clear dual-focus on internal lead gen and client outreach with specific platforms and methodologies identified.
Must haves
- Strong communication skills
- Comfortable with LinkedIn outreach and networking
- Good understanding of personal branding and social media
- Self-driven and proactive
- Organized with follow-ups and tracking
- Basic understanding of sales psychology and lead generation
Tools and skills
Nice to have: social media, content creation.
About the company
unfamiliar company, default mid-tier
Posts mentioning Branding Over Coffee
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I was contacted by HR and was interviewed for a L1 position in marketing/branding. I have a decent experience of 2 years with big brands + 1 year of freelance work. Here is the problem. During the hiring process I was asked about my current CTC and Expected CTC at almost every call that I had. I told them my expectations right away and quite clearly. 5.5 to 8.5 lpa They seemed okay and I sent the documents when asked. The documentation round seemed completed. Thereafter I get a call from HR that they can give just a 20% hike on my current CTC and not the package that was expected. I mean, why waste someone's time and effort if you cannot match the ask and you already know that. They gave me a reason that every other team member they are hiring for is somewhat of the same years of experience and they cannot justify my numbers. Does this happen a lot in these "Service based companies"?
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