Senior Campaign Manager
CBX1 is seeking a Senior Campaign Manager to drive B2B growth through segment-focused marketing strategies. The role involves leading full-funnel integrated campaigns across ads, email, and web channels while optimizing conversion paths. Candidates must have 5+ years of B2B marketing experience, proficiency with modern marketing tech stacks, and deep analytical skills. This position focuses on driving measurable pipeline impact and collaborating with customers on segment-specific value.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
CBX1 is seeking a Senior Campaign Manager to drive B2B growth through segment-focused marketing strategies. The role involves leading full-funnel integrated campaigns across ads, email, and web channels while optimizing conversion paths. Candidates must have 5+ years of B2B marketing experience, proficiency with modern marketing tech stacks, and deep analytical skills. This position focuses on driving measurable pipeline impact and collaborating with customers on segment-specific value.
TAL's take
Solid mid-tier marketing role with clear ownership and specific expectations.
Highly specific responsibilities and clear requirements aligned with the campaign management function.
Must haves
- 5+ years in B2B marketing
- Experience leading audience-first strategies
- Proven success executing integrated campaigns
- Understanding of B2B buyer behaviour channels
- Expertise in building GTM strategies
- Fluency with a modern marketing tech stack
- Experience in B2B SaaS
Tools and skills
About the company
Unfamiliar company, default mid-tier.