Consumer Manager
The Premier Consultants is seeking a Consumer Insights and Community Engagement Manager to lead initiatives in Voice of Customer, marketing research, and brand engagement. The role involves managing community campaigns, campus ambassador programs, and customer retention strategies. The ideal candidate will have a strong consumer-first mindset and experience with CRM and digital marketing tools. This position requires someone comfortable with cross-functional stakeholder collaboration.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 3
What you will work on
The Premier Consultants is seeking a Consumer Insights and Community Engagement Manager to lead initiatives in Voice of Customer, marketing research, and brand engagement. The role involves managing community campaigns, campus ambassador programs, and customer retention strategies. The ideal candidate will have a strong consumer-first mindset and experience with CRM and digital marketing tools. This position requires someone comfortable with cross-functional stakeholder collaboration.
TAL's take
This is a role at a recruitment consultancy rather than a product company, which limits the caliber score.
The JD clearly defines the functional pillars of the role including VoC, community engagement, and marketing research.
Must haves
- Experience in consumer insights or marketing research
- Experience in community or digital engagement
- Proficiency in CRM and consumer analytics
- Strong communication and stakeholder management skills
- Experience in campaign management and youth marketing
Tools and skills
About the company
It is a recruitment and staffing consultancy firm.