Growth Lead
FruitBowl Digital is looking for a Growth Marketing Lead to own their end-to-end growth engine in Mumbai. The role involves managing media budgets, architecting lead generation funnels, and driving revenue through paid search, social, and SEO. Candidates will be responsible for building performance dashboards and defining channel strategies to meet monthly revenue targets. This is a lead role that will eventually involve managing junior talent.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
FruitBowl Digital is looking for a Growth Marketing Lead to own their end-to-end growth engine in Mumbai. The role involves managing media budgets, architecting lead generation funnels, and driving revenue through paid search, social, and SEO. Candidates will be responsible for building performance dashboards and defining channel strategies to meet monthly revenue targets. This is a lead role that will eventually involve managing junior talent.
TAL's take
Solid tier-2 digital agency role with clear ownership of growth metrics and performance marketing strategy.
Very clear, action-oriented JD with specific milestones for the first 90 days and well-defined functional responsibilities.
Must haves
- Experience planning media budgets based on conversion economics
- Scaled campaigns on LinkedIn, Google, and app channels
- Ability to build high-conversion landing pages
- Proficiency in tracking CAC, CPL, ROAS, and LTV
- Experience in B2B demand generation and pipeline-building
Tools and skills
Nice to have: notification strategy, retention strategy.
About the company
Established digital agency, qualifies as mid-tier.