Meta Ads Executive
Sotrue is a fast-growing, VC-funded beauty brand seeking a Performance Marketing Executive to scale its presence across social channels. The role involves planning and optimizing Meta ad campaigns, monitoring ROAS and conversion metrics, and conducting A/B testing. Candidates must have strong analytical skills, Excel proficiency, and a recognized digital marketing certification. This position is based onsite in Noida and focuses on driving high-growth performance strategies.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Sotrue is a fast-growing, VC-funded beauty brand seeking a Performance Marketing Executive to scale its presence across social channels. The role involves planning and optimizing Meta ad campaigns, monitoring ROAS and conversion metrics, and conducting A/B testing. Candidates must have strong analytical skills, Excel proficiency, and a recognized digital marketing certification. This position is based onsite in Noida and focuses on driving high-growth performance strategies.
TAL's take
Solid tier-2 D2C brand with clear, well-defined responsibilities for an entry-level performance marketing role.
The role has a very clear focus on Meta Ads management and specific performance marketing tasks.
Must haves
- Strong understanding of Meta Ads Manager
- Performance marketing concepts
- Good analytical skills
- Strong Excel proficiency
- Detail-oriented and problem-solving mindset
- Graduation in BMS, B.Com (Hons), or Economics (Hons)
- Mandatory certification in Digital Marketing
Tools and skills
Nice to have: agency experience.
About the company
VC-funded D2C beauty brand scaling in the Indian market.