Creative Strategy Manager
AppsForBharat is a Series C-funded faith-tech startup developing the Sri Mandir app for millions of devotees. This role involves driving end-to-end creative strategy for D2C performance marketing, writing briefs, and building hypothesis-led creative frameworks. The ideal candidate has over 5 years of experience in agency or D2C environments and possesses deep expertise in performance creative and consumer psychology. You will lead external agencies and establish systems to optimize content performance.
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Experience
5+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
AppsForBharat is a Series C-funded faith-tech startup developing the Sri Mandir app for millions of devotees. This role involves driving end-to-end creative strategy for D2C performance marketing, writing briefs, and building hypothesis-led creative frameworks. The ideal candidate has over 5 years of experience in agency or D2C environments and possesses deep expertise in performance creative and consumer psychology. You will lead external agencies and establish systems to optimize content performance.
TAL's take
Strong Series C startup with a defined mission and clear performance marketing scope, though it is a niche faith-tech domain.
Very well-defined responsibilities, clear expectations for performance, and specific creative strategy requirements.
Salaries at AppsForBharat
23.2 LPA average
Based on 9 Grapevine salary entries for AppsForBharat.
Other roles
0 - 2 years
8 LPA average
Range: 8 - 8 LPA
Other roles
2 - 4 years
16 LPA average
Range: 12 - 21 LPA
Other roles
4 - 6 years | Senior
20 LPA average
Range: 20 - 20 LPA
Other roles
6 - 8 years | L5
40 LPA average
Range: 40 - 40 LPA
Must haves
- 5+ years agency and D2C brand experience
- Exceptional copywriting skills
- Deep understanding of performance creative
- Ability to turn research into creative direction
- Experience managing external agencies
Tools and skills
Nice to have: creative testing frameworks, asset analysis.
About the company
Series C funded faith-tech startup backed by reputable venture capital firms.
Posts mentioning AppsForBharat
How's AppsForBharat as a company?
I recently interviewed for a role and I've heard of them about 6 months ago. I happened to discuss with a few colleagues as to what their business model is like and seems like they are carving out an industry by themselves. All of this being said, any thoughts on what the company is like with business outlook and culture?
SDE 2 @AppsForBharat
Is anyone here currently working at or has recently worked at AppsForBharat? I’ve received an offer with a CTC of 19 LPA fixed + 1 LPA variable. I’m trying to understand more about the company culture, work-life balance, and whether this compensation is fair for a Senior iOS Engineer. Would appreciate any insights!
Hiring React Native Developer @ AppsForBharat | CTC: Upto 40LPA
Hey folks, We're helping AppsForBharat hire a React Native Developer through Grapevine Round1. **Link to AI Interview:** https://share.gvine.app/QPWVkVrRnYQnE4kK9 **What AppsForBharat does:** Ever wondered why India's massive spiritual & devotional needs haven't gotten the tech love they deserve? That's exactly what they're fixing! Building delightful digital products that bring ancient wisdom into the modern age, making spiritual practices more accessible for millions of Indians. **What You’ll Do:** - Develop & optimize a React Native app for seamless UI/UX and high conversions. - Collaborate with native developers for key integrations. - Boost engagement with push notifications and A/B testing. - Ensure scalable code and smooth App Store/Google Play deployments. **Qualifications:** - 3–4 years React Native, 5+ years software dev experience. - Strong JavaScript (ES6+), React Hooks, Redux, API skills. - Expertise in performance optimization and analytics tools. - Bonus: Mentoring or Series A–D startup experience. - Hybrid/in-office work. **Ready to make an impact? Take the AI interview:** https://share.gvine.app/QPWVkVrRnYQnE4kK9