Senior Brand Director
foodpanda, part of the Delivery Hero Group, is seeking a Senior Brand Director to lead brand strategy for iconic brands across 17 markets. This role involves overseeing end-to-end brand management, media strategy, and creative production to drive awareness and business impact. The successful candidate will leverage extensive experience in multinational brand management and performance marketing to lead multi-disciplinary teams. This is a high-impact leadership position requiring strategic vision and operational excellence in a complex global matrix.
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Experience
15+ years
Function
Marketing
Work mode
Onsite, Singapore
Company
Tier 1
What you will work on
foodpanda, part of the Delivery Hero Group, is seeking a Senior Brand Director to lead brand strategy for iconic brands across 17 markets. This role involves overseeing end-to-end brand management, media strategy, and creative production to drive awareness and business impact. The successful candidate will leverage extensive experience in multinational brand management and performance marketing to lead multi-disciplinary teams. This is a high-impact leadership position requiring strategic vision and operational excellence in a complex global matrix.
TAL's take
High-level leadership role at a global delivery platform with massive international scope and strategic impact.
The JD clearly defines the scope, team structure, market responsibility, and core KPIs for the brand leadership role.
Must haves
- 15+ years experience managing multinational consumer brands
- Experience managing brands across multi-region landscapes
- Deep knowledge of large-scale media strategy and media buying
- Ability to translate consumer data into actionable creative strategies
- Strong business acumen with focus on CTR and conversion metrics
- Experience in creative leadership and managing internal/external teams
About the company
foodpanda is a major international brand under Delivery Hero, a publicly traded global delivery leader.
Posts mentioning foodpanda
Has Ola lost its way ....Or Bhavish Agarwal just wants to encash on IPOs
So they have their ride hailing service which is in shithole and then they came up with the Ola foods and killed Food panda after acquiring it. Next Ola electric which the founder milked through a s ipo ..... Now flood delivery and loans too ..... Wow !! Kahan se aate hain yeh VC's jo investors ka Paisa barbaad krne mein lge hain 🤔
Taiwan Blocks Uber's $950M Foodpanda Acquisition
- Taiwan's Fair Trade Commission (FTC) blocked Uber's $950M acquisition of Delivery Hero's Foodpanda, citing competition concerns. - The FTC noted that the merger would result in a combined market share of over 90%, limiting competition and potentially leading to higher prices. - Uber expressed disappointment but remains committed to investing in Taiwan's growing food-delivery market. Source: [Bloomberg](https://www.bloomberg.com/news/articles/2024-12-25/taiwan-blocks-uber-s-acquisition-of-delivery-hero-s-local-arm)
A failed product & you still remember them
I have few in my mind, Food Panda Ask.FM