Head of Content
Cumin Co. is seeking a Head of Content to lead their creative operations and production pipeline in Gurugram. The role involves managing an in-house team of creatives and external partners to produce high-quality video and social assets for their D2C cookware brand. You will translate brand strategy into execution while collaborating closely with the performance marketing team to drive growth. This is a hands-on leadership position requiring extensive experience in end-to-end content production and process management.
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Experience
8-12 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Cumin Co. is seeking a Head of Content to lead their creative operations and production pipeline in Gurugram. The role involves managing an in-house team of creatives and external partners to produce high-quality video and social assets for their D2C cookware brand. You will translate brand strategy into execution while collaborating closely with the performance marketing team to drive growth. This is a hands-on leadership position requiring extensive experience in end-to-end content production and process management.
TAL's take
Solid mid-level leadership role at a D2C brand with clear scope and expectations.
The role is very well defined with clear responsibilities and success metrics.
Must haves
- 8–12 years experience in content production or creative operations
- Hands-on experience running multi-format content
- Managed end-to-end video production
- Strong copy instincts
- Experience managing a team of creatives
- Process-oriented with production pipeline experience
- Experience working with performance marketing teams
Tools and skills
Nice to have: ai tools, d2c marketing, graphic design, motion design.
About the company
Unfamiliar company, default mid-tier.