Influencer Marketing Specialist
Story Digital is seeking an Influencer Marketing Associate to lead end-to-end influencer campaigns. The role involves identifying and onboarding influencers, managing partnerships, and coordinating execution across various social platforms. Candidates are expected to handle contract negotiations and campaign reporting while collaborating with cross-functional teams. This position requires a bachelor's degree and mid-level experience in digital marketing.
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Experience
2-4 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Story Digital is seeking an Influencer Marketing Associate to lead end-to-end influencer campaigns. The role involves identifying and onboarding influencers, managing partnerships, and coordinating execution across various social platforms. Candidates are expected to handle contract negotiations and campaign reporting while collaborating with cross-functional teams. This position requires a bachelor's degree and mid-level experience in digital marketing.
TAL's take
Clear and well-structured role at a marketing agency, though lacks specific brand or scale context to push higher.
Crisp and well-defined responsibilities typical for an agency influencer role with clear requirements.
Must haves
- 2-4 years experience in influencer marketing, social media marketing, or digital advertising
- Strong understanding of influencer ecosystems and social media platforms
- Excellent communication, negotiation, and relationship management skills
- Proficiency in MS Excel, Google Sheets, and presentation tools
Tools and skills
Nice to have: influencer marketing tools, analytics platforms.
About the company
unfamiliar company, default mid-tier
Posts mentioning Story Digital
New Aadhaar App Revolutionizes Digital Identity
- Union minister Ashwini Vaishnaw launched the new Aadhaar app, enhancing accessibility and security. - The app features face ID authentication and AI, eliminating the need for physical cards and photocopies. - Users can share only necessary data with a tap, ensuring complete control over personal information. - Aadhaar verification is now as simple as making a UPI payment, with QR code-based instant verification. - The app is in beta testing, designed with robust privacy protections and user consent for data sharing. Source: [News 18](https://www.news18.com/india/new-aadhaar-app-with-face-id-qr-code-features-launched-heres-all-you-need-to-know-9292056.html), [Business News India](https://www.businesstoday.in/technology/news/story/govt-launches-new-aadhaar-app-with-face-id-authentication-no-more-physical-cards-or-photocopies-needed-471283-2025-04-09), [The Times Of India](https://timesofindia.indiatimes.com/business/india-business/new-aadhaar-app-with-face-id-soon-ashwini-vaishnaw/articleshow/120110728.cms), [Hindustan Times](https://www.hindustantimes.com/india-news/new-aadhaar-app-in-testing-set-to-ease-authentication-101744138911444.html)
Mojocare story takes an interesting turn with this HR mail. Threat or Request?
Paytm was a Tech Company running a bank. And they treated it Like a Startup
Paytm just lost its payments bank licence. But the real story isn't regulatory it's cultural. Paytm was a tech company running a bank and they treated it like a startup. Tech culture says : Move fast Scale users first Fix problems later Banking culture says : Trust is everything Every rule exists because Someone lost money There is no fix later The mismatch killed them KYC failures? That's tech team optimizing for frictionless onboarding in a world where regulators demand zero exceptions Fund flow issues? That's a dashboard mindset operating in an industry that tracks every single rupee. The vision was right digital banking for millions of unbanked Indians. The execution culture was wrong Finance is a trust business first. A technology business second. Paytm got the order reversed. The lesson for every Fintech Founder: You can disrupt banking. But you cannot disrupt the rules that protect people's money.