Customer Relationship Management Specialist
QUA is a premium D2C fashion brand seeking a CRM Executive to manage customer lifecycles and engagement campaigns. You will own end-to-end campaign execution across email, WhatsApp, and push notifications while leveraging data for personalization. The role requires proficiency in tools like Klaviyo or Clevertap and a strong ability to drive retention through segmentation and analytics. You will work in a fast-paced environment, directly influencing customer loyalty and brand growth.
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Experience
2-4 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
QUA is a premium D2C fashion brand seeking a CRM Executive to manage customer lifecycles and engagement campaigns. You will own end-to-end campaign execution across email, WhatsApp, and push notifications while leveraging data for personalization. The role requires proficiency in tools like Klaviyo or Clevertap and a strong ability to drive retention through segmentation and analytics. You will work in a fast-paced environment, directly influencing customer loyalty and brand growth.
TAL's take
Solid mid-level role at a growing D2C brand with clear responsibilities, though limited in scale compared to tier-1 tech.
The JD is highly specific regarding responsibilities, CRM tool requirements, and the marketing domain.
Must haves
- 2-4 years of hands-on CRM or lifecycle marketing experience
- Proficiency in CRM/ESP tools like Klaviyo, MoEngage, WebEngage, or Clevertap
- Ability to read dashboards, slice segments, and draw actionable insights
- Excellent written English with brand voice sensibility
Tools and skills
About the company
D2C fashion brand, unfamilar at a global scale but consistent with a growth-stage mid-tier profile.
Posts mentioning Qua
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