Meta Ads Specialist
HamBOLDS Private Limited is a D2C beauty and personal care company seeking a Meta Ads Specialist to own the full-funnel strategy across multiple brands. The role involves managing campaign launches, tracking setups with CAPI, and driving ROAS through obsessive testing. Candidates must have at least one year of experience in e-commerce and a strong analytical mindset. This is a growth-oriented role working directly with the brand and leadership team.
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Experience
1+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
HamBOLDS Private Limited is a D2C beauty and personal care company seeking a Meta Ads Specialist to own the full-funnel strategy across multiple brands. The role involves managing campaign launches, tracking setups with CAPI, and driving ROAS through obsessive testing. Candidates must have at least one year of experience in e-commerce and a strong analytical mindset. This is a growth-oriented role working directly with the brand and leadership team.
TAL's take
Niche D2C company with a well-defined role, but lacks tier-1 branding and reports 6-day work week as a potential cultural constraint.
Extremely clear and granular definition of responsibilities, technical requirements, and marketing funnel objectives.
Watchouts
- 6 days working
Must haves
- Minimum 1 year hands-on Meta Ads experience
- Experience managing Meta Ads for D2C or e-commerce
- Full-funnel Meta campaign strategy knowledge
- Meta Pixel setup and CAPI tracking experience
- Proficiency with Advantage+ Shopping and Audience campaigns
- Ability to brief creative teams with data-backed insights
- Strong analytical skills with ROAS and CPA metrics
Tools and skills
About the company
Small D2C company operating niche personal care brands without significant national eng or marketing footprint.