Social Media Manager
Colorothon is an art movement and festival platform seeking a hands-on manager to own their digital presence in Lucknow. The role involves managing Instagram and LinkedIn channels, alongside planning and executing paid campaigns on Meta and Google Ads. You will work directly with the founder to turn archive content into growth-driving campaigns. Success is measured by audience growth, lead generation, and campaign efficiency.
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Experience
2-5 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Colorothon is an art movement and festival platform seeking a hands-on manager to own their digital presence in Lucknow. The role involves managing Instagram and LinkedIn channels, alongside planning and executing paid campaigns on Meta and Google Ads. You will work directly with the founder to turn archive content into growth-driving campaigns. Success is measured by audience growth, lead generation, and campaign efficiency.
TAL's take
Niche community brand with clearly defined responsibilities and direct founder interaction, but limited scale/brand awareness.
Very clear, well-structured responsibilities and performance targets defined for the first 90 days.
Must haves
- 2-5 years hands-on social media and paid-ads experience
- Experience building and growing Instagram handles
- Proficiency with Meta Ads Manager and Google Ads
- Copywriting in English
- Short-form video editing skills
- Based in or open to relocating to Lucknow
Tools and skills
Nice to have: lightroom, photoshop, notion, later, buffer, meta business suite, looker studio.
About the company
Unfamiliar company, default mid-tier for a growing community/festival organization.