Content & Brand Strategist
UltraCare PRO is seeking a Content & Brand Strategist to lead brand positioning and content output in the MedTech space. The role involves managing end-to-end content, collaborating with performance marketing teams to optimize creative assets, and driving conversions across Amazon and social channels. Candidates need 3-5 years of experience, specifically within D2C, with a strong grasp of performance data to back creative decisions. This is an impactful role for someone with high ownership looking to scale a consumer brand.
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Experience
3-5 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
UltraCare PRO is seeking a Content & Brand Strategist to lead brand positioning and content output in the MedTech space. The role involves managing end-to-end content, collaborating with performance marketing teams to optimize creative assets, and driving conversions across Amazon and social channels. Candidates need 3-5 years of experience, specifically within D2C, with a strong grasp of performance data to back creative decisions. This is an impactful role for someone with high ownership looking to scale a consumer brand.
TAL's take
Solid mid-level role at an established Indian MedTech company with clear performance-driven responsibilities.
Highly specific JD outlining clear brand, content, and performance-driven responsibilities.
Must haves
- 3–5 years of experience in brand or content roles
- Experience with Meta ads creatives
- Experience with Amazon listings/content
- Understanding of performance marketing and content interplay
- Ability to execute hands-on
Tools and skills
Nice to have: d2c brand scaling experience, influencer marketing.
About the company
Established Indian MedTech company in the wearable pain relief device space.