Performance Marketing Expert
Amaavigo Digital Solutions LLP is seeking a Performance Marketing Expert to manage paid acquisition and lead generation campaigns. The role involves executing and scaling campaigns across Meta, Google, and YouTube, alongside optimizing funnel performance and conversion rates. Candidates must possess deep technical expertise in ad platforms and analytics tools to drive ROI. This role offers high ownership in a growth-focused environment.
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Experience
3+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Amaavigo Digital Solutions LLP is seeking a Performance Marketing Expert to manage paid acquisition and lead generation campaigns. The role involves executing and scaling campaigns across Meta, Google, and YouTube, alongside optimizing funnel performance and conversion rates. Candidates must possess deep technical expertise in ad platforms and analytics tools to drive ROI. This role offers high ownership in a growth-focused environment.
TAL's take
Tier 2 company with clear performance marketing expectations but lacks specific branding impact metrics.
Highly specific JD outlining exact platforms, tools, and performance metrics expected for the role.
Must haves
- 3 years of hands-on experience in performance marketing
- Expertise in Meta Ads including pixel setup and conversion API
- Expertise in Google Ads including search, display, and YouTube
- Strong understanding of lead funnels and attribution models
- Ability to analyze user journeys and optimize landing pages
- Proven track record in lead generation and conversion optimization
Tools and skills
Nice to have: ai-assisted marketing tools.
About the company
Unfamiliar company, default mid-tier.