Strategy Associate-Gross Margin

NEWME Raises $18 Million to Expand Omnichannel Presence

- NEWME, a fashion brand for Gen Z women, has secured $18 million in a funding round led by Accel, with participation from Fireside Ventures and AUM Ventures. - The capital will be used to enhance the company's omnichannel presence and improve its supply-chain technology, according to CEO Sumit Jasoria. - NEWME plans to open 40-50 stores in 20 key cities, including Guwahati, Shillong, and Imphal, over the next 12-18 months. - The funding comes as more companies focus on the Gen Z market, with competitors like Lyskraft and major players like Flipkart and Myntra also targeting this demographic. - Accel's Anand Daniel highlighted the potential of D2C brands in India's retail sector, which is projected to reach $2.2 trillion by 2030. Source: Moneycontrol - tinyurl.com/29nkuujy

New launch: What's popping at work?

Hey Folks, Super happy to share that we've rolled out a beta of 'Pops' - messages that disappear in 48 hours to 17 companies on Grapevine Why did we make this? 1. Grapevine 'posts' are great for detailed discussions, but we also wanted to create a product where its super easy to share something that's happening real time 2. We believe newer content types will help capture more of the actual company 'grapevine' which happens offline every day 3. We always wanted to create a product where time-to-post was less than 10 seconds Hope you get a chance to check this product out. It's now avaiiable on your company's private group. Please do share any feedback on the same that you may have!

Newer studies on social media & mental health

Not actually very conclusive scientifically, but I feel this makes a lot of sense. Mental health deterioration and social media usage seem to be increasingly linked. - In Australia, spikes in psychological distress (a general indicator of mental ill-health) are driven by "millennials" and "Gen-Zs". - The most recent Australian data shows that 40 per cent of 16 to 24-year-olds (Gen Z) experienced a mental disorder in the preceding 12 months, an increase from 26 per cent in 2007. - In 2013, 97 per cent of Australian adolescents were already using social media (on any device). A 2017 study found teens averaged more than three hours of social media use a day across at least four different social media platforms. - When looking at these two trends side-by-side, it might appear we have found our solution to youth mental health: restrict screen time. https://economictimes.indiatimes.com/markets/stocks/news/etmarkets-emerging-investment-opportunities-2024/articleshow/108590758.cms