Google Ads Specialist
HamBOLDS is a growing D2C beauty and personal care company managing three distinct brands. This role involves end-to-end management of Google Ads campaigns, including Search, Shopping, and Performance Max to drive revenue targets. The specialist will handle keyword research, conversion tracking, budget allocation, and performance reporting. It is an onsite role in Mumbai requiring hands-on experience with the Google marketing stack.
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Experience
1+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
HamBOLDS is a growing D2C beauty and personal care company managing three distinct brands. This role involves end-to-end management of Google Ads campaigns, including Search, Shopping, and Performance Max to drive revenue targets. The specialist will handle keyword research, conversion tracking, budget allocation, and performance reporting. It is an onsite role in Mumbai requiring hands-on experience with the Google marketing stack.
TAL's take
Solid role scope and clear responsibilities in D2C, though offset by tier 2 status and 6-day work week red flag.
Highly specific responsibilities and clear performance metrics provided for a dedicated Google Ads role.
Watchouts
- 6 days working
Must haves
- Minimum 1 year of hands-on Google Ads experience
- Experience managing Google Search and Shopping campaigns for D2C
- Hands-on experience with Performance Max campaigns
- Strong command of Google Merchant Center
- Proficiency in conversion tracking via GTM and GA4
- Google Ads Search or Shopping Certification
Tools and skills
About the company
D2C beauty and personal care company, established mid-stage brand status.