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Senior Manager Newsroom EMC

adidasDubai, United Arab EmiratesPosted 20 May 2026

The Senior Manager PR & Social Media at adidas leads the integrated communications and social media strategy for the Emerging Markets Central region. The role involves overseeing end-to-end content production, managing agency ecosystems, and acting as a leader in brand reputation and crisis mitigation. The successful candidate will manage a team of three and work closely with global and local marketing stakeholders. This position requires deep expertise in digital PR, storytelling, and cross-functional leadership within a matrix environment.

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Experience

8-10 years

Function

Marketing

Work mode

Onsite, United Arab Emirates

Company

Tier 2

What you will work on

The Senior Manager PR & Social Media at adidas leads the integrated communications and social media strategy for the Emerging Markets Central region. The role involves overseeing end-to-end content production, managing agency ecosystems, and acting as a leader in brand reputation and crisis mitigation. The successful candidate will manage a team of three and work closely with global and local marketing stakeholders. This position requires deep expertise in digital PR, storytelling, and cross-functional leadership within a matrix environment.

TAL's take

Quality 75/1005/5 clarityTier 2 company

High-impact role managing brand reputation and regional communications strategy for a major global consumer brand.

The JD is well-structured with clear strategic responsibilities, team management, and specific domain expertise required.

Salaries at adidas

21.0 LPA average

Based on 16 Grapevine salary entries for adidas.

View all salaries

Engineering

0 - 2 years | Level 1 ( one to three years experience)

10 LPA average

Range: 10 - 10 LPA

Other roles

0 - 2 years | Level 1 ( one to three years experience)

12 LPA average

Range: 12 - 12 LPA

Other roles

2 - 4 years | P1

14 LPA average

Range: 11 - 17 LPA

Information Technology

4 - 6 years | P1

14 LPA average

Range: 14 - 14 LPA

Must haves

  • 8-10 years of relevant experience in Marketing, PR, or Communications
  • Senior-level social media management experience
  • Proven experience leading teams of 2+ people
  • Experience managing agencies
  • University degree in Marketing, PR, or Business
  • Experience in a matrix organization

About the company

adidas is a globally recognized major brand, though this specific posting is mediated through a third-party portal.

Posts mentioning adidas