Performance Marketing Manager
The LHR Group is hiring a senior performance marketing manager to lead end-to-end paid acquisition for their nutraceutical brands. You will own paid performance, manage a team of media buyers, and drive growth through strategic budget allocation and funnel optimization. The ideal candidate has 6+ years of experience in D2C performance marketing with deep technical expertise in Meta and Google Ads. You will be responsible for forecasting outcomes, scaling media strategies, and providing data-driven reporting to leadership.
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Experience
6+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
The LHR Group is hiring a senior performance marketing manager to lead end-to-end paid acquisition for their nutraceutical brands. You will own paid performance, manage a team of media buyers, and drive growth through strategic budget allocation and funnel optimization. The ideal candidate has 6+ years of experience in D2C performance marketing with deep technical expertise in Meta and Google Ads. You will be responsible for forecasting outcomes, scaling media strategies, and providing data-driven reporting to leadership.
TAL's take
Role has well-defined ownership and management scope in a d2c context, though company brand is unfamiliar.
Very clear responsibilities and expectations defined for performance marketing leadership and team management.
Must haves
- 6+ years experience in performance marketing for D2C/e-commerce
- Track record scaling Meta and Google Ads
- Hands-on expertise in Meta and Google Ads
- Deep understanding of CAC, LTV, ROAS, and funnel math
- Experience managing teams of media buyers
- Familiarity with GA4, GTM, and attribution
Tools and skills
About the company
unfamiliar company, default mid-tier
Posts mentioning The LHR Group
The market can pay
I'll share an interview experience which made me think beyond recession A remote, content startup based in Bangalore was actively hiring last year (end of 2022). I applied for role of Enterpreuner in residence (whatever tf it means), mentioned to be 100% remote I reached out to one of three founders, he though pointed out that it will not be remote and I'll have to relocate. Probably a red flag, but didn't see too much into it He loops in second Co founder, who is nice. Shares a plan for interview, with a content assignment (free work?!) and asked my expected salary. Did the assignment, got feedback, not rejected 🤠I asked for 19-22LPA and they agreed. 1. It was more of long form content creation role 2. I did not have formal experience of content, only side projects I had to pull out of the interview due to personal reasons which would have restricted my relocation. But this really made me wonder how much can market give? Now, I am not sure if the startup was really dumb to throw so much money or I was actually very good 🤔
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Has the culture at all Indian companies become toxic because of the bad job market?
The leaders at these companies know that employees have limited avenues to return towards, so they are exploiting the employees? Comments in either case of Yes and No.