Performance Marketing / Media Buyer - Jr. Executive
Techinfinity is hiring a performance marketing executive to manage media buying and campaign optimization. Responsibilities include identifying target demographics, enacting media plans within budget, and analyzing campaign effectiveness. The candidate will utilize tools like Facebook Ads, Google Analytics, and GTM. The role requires daily campaign monitoring and reporting to improve account performance.
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Experience
0-1 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Techinfinity is hiring a performance marketing executive to manage media buying and campaign optimization. Responsibilities include identifying target demographics, enacting media plans within budget, and analyzing campaign effectiveness. The candidate will utilize tools like Facebook Ads, Google Analytics, and GTM. The role requires daily campaign monitoring and reporting to improve account performance.
TAL's take
Entry-level role at an unfamiliar company with a defined but standard scope.
Clear list of responsibilities and required tools, though broad in scope.
Must haves
- Research using specialist media resources
- Identify target demographics
- Manage campaign budgets
- Knowledge of various Facebook ad formats
- Monitor campaigns daily
- Generate ROI reports
Tools and skills
About the company
unfamiliar company, default mid-tier