Media Strategist
Live Digital is seeking a hands-on Media Strategist to manage and scale performance-based paid media campaigns on Google and Meta. The role involves full ownership of campaign strategy, execution, and optimization against CPA and ROAS targets. The successful candidate will leverage generative AI tools and analytics to drive growth across various international markets. This is a high-autonomy delivery role with clear commercial performance expectations.
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Experience
3-7 years
Function
Marketing
Work mode
Hybrid, UAE
Company
Tier 3
What you will work on
Live Digital is seeking a hands-on Media Strategist to manage and scale performance-based paid media campaigns on Google and Meta. The role involves full ownership of campaign strategy, execution, and optimization against CPA and ROAS targets. The successful candidate will leverage generative AI tools and analytics to drive growth across various international markets. This is a high-autonomy delivery role with clear commercial performance expectations.
TAL's take
Standard mid-level agency role with clear responsibilities but limited company brand presence.
Very well-defined responsibilities, clear stack, and explicit performance-based expectations.
Must haves
- 3-7 years experience managing paid media campaigns
- Hands-on expertise in Google Ads and Meta
- Proven experience running lead generation campaigns
- Strong analytical capability
- Exceptional written and spoken English fluency
Tools and skills
Nice to have: bing, youtube, tiktok.
About the company
Small recruitment/staffing agency not meeting the criteria for tier 1 or 2.
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