MARKETING MANAGER | SCHOOLS & COLLEGES
Kalka Group of Institutions is seeking a Marketing Manager to drive student admissions and brand visibility across their schools and colleges. The role involves managing end-to-end marketing campaigns, including digital outreach, SEO, social media, and on-ground promotional activities. Candidates must have experience in educational branding and admissions-driven marketing to be successful in this position. The role requires a strategic thinker capable of coordinating with academic and admissions departments to achieve enrollment goals.
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Experience
3-10 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Kalka Group of Institutions is seeking a Marketing Manager to drive student admissions and brand visibility across their schools and colleges. The role involves managing end-to-end marketing campaigns, including digital outreach, SEO, social media, and on-ground promotional activities. Candidates must have experience in educational branding and admissions-driven marketing to be successful in this position. The role requires a strategic thinker capable of coordinating with academic and admissions departments to achieve enrollment goals.
TAL's take
Solid role within an established educational group with clear, although somewhat traditional, marketing responsibilities.
The JD provides a very clear, focused set of responsibilities and requirements specifically tailored to educational marketing.
Must haves
- 3–10 years experience in marketing
- Experience in educational marketing
- Understanding of digital marketing and admissions campaigns
- Experience in handling ATL/BTL activities
- Strong communication and presentation skills
Tools and skills
About the company
Established educational group, though not a major tech player, falling into the mid-stage product/organization category.