CRM Data Analyst
lastminute.com is a leading online travel company seeking a CRM Data Analyst in Bengaluru to manage dataflows and drive insights. The role involves leveraging AI/ML techniques for predictive modeling, automated reporting, and enhanced audience segmentation to support digital marketing campaigns. You will work with SQL, Python, and Google Analytics to transform big data into actionable marketing strategies. The analyst acts as a key bridge between marketing and business intelligence teams.
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Experience
2+ years
Function
Research
Work mode
Onsite, India
Company
Tier 2
What you will work on
lastminute.com is a leading online travel company seeking a CRM Data Analyst in Bengaluru to manage dataflows and drive insights. The role involves leveraging AI/ML techniques for predictive modeling, automated reporting, and enhanced audience segmentation to support digital marketing campaigns. You will work with SQL, Python, and Google Analytics to transform big data into actionable marketing strategies. The analyst acts as a key bridge between marketing and business intelligence teams.
TAL's take
Solid, well-defined role at a recognized international travel company with clear responsibilities in data analysis and AI/ML integration.
The JD provides clear responsibilities, a specific tech stack, and clear team interactions within the marketing and BI functions.
Must haves
- At least 2 years of relevant experience in data analysis
- Practical exposure to advanced analytics and/or Machine Learning techniques
- SQL, Javascript, and Python knowledge
- Extensive experience in web tracking solutions
- Experience in data engineering and managing data flows
Tools and skills
About the company
Established international travel brand with a significant global presence, but lacks the specific engineering prestige of top-tier global tech giants.
Posts mentioning lastminute.com
How do you tackle lack of discipline?
When I was also student and was at home my mother ensured that I follow a routine. But its been around a decade since I completed my 12th. Im doing well in my career, thanks to my fear and anxiety fueling me to complete the work in last minute. But its taking a toll on my health. How do you guys stay disciplined? [More about my messed up routine: 1. I woke up when I feel like 2. Sleeps around 2-3 watching pron, or reels 3. Eat very less and shitty food 4. Taking multivitamin and unnecessary supplements 5. Not learning anything new 6. Not pushing for a raise or promotion 7. J*rking off 3-4 times a week 8. Say yes to any weekend trip, putting lot of pressure on my physical health 9. Working late nights when deadline is near and not working at all when have plenty of time 10. Dont have any debt, dream or motivation to work for .. And the list goes on. ] Thanks in advance for your responses.
Any job openings 🙏🏻
Need help !! Looking out for job since 2 months, Regional business head : GT,MT and ECom. I’ve 7 and half years experience in B2B sales. 1. I’ve been working as regional head since 2 years 2. Have handled entire Karnataka. 3. Pnl role is what I’m looking for. 4. Have been taking care of customer growth, sales , channel management, operations ( dotted reporting ), credit ( dotted line reporting). Wife’s medical condition was the reason for me to resign. I’ve had emergency funds which is rescuing my family , I can sustain without a job for two more months. But don’t want to get into last minute of emergency. Anyone who can refer me or offer me a job will be highly appreciated. Thank you everyone for reading this till end 🙏🏻 Stay safe and sound 🙏🏻
last minute requests.🥲
Why do they always send me requests at the last minute? 😒😒