Senior Media Buyer
Oprata.in is seeking an experienced Senior Media Buyer to scale DTC brands within the jewellery and lifestyle sectors. The role focuses on planning and managing full-funnel ad campaigns across Meta and Google to drive significant monthly revenue growth. Successful candidates must have a strong background in performance marketing, creative testing, and data-driven funnel optimization. The role requires working on-site in Mumbai.
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Experience
4-6 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Oprata.in is seeking an experienced Senior Media Buyer to scale DTC brands within the jewellery and lifestyle sectors. The role focuses on planning and managing full-funnel ad campaigns across Meta and Google to drive significant monthly revenue growth. Successful candidates must have a strong background in performance marketing, creative testing, and data-driven funnel optimization. The role requires working on-site in Mumbai.
TAL's take
Standard growth-focused marketing role in a mid-tier agency/startup environment with clear performance expectations.
Extremely well-defined scope, performance targets, and required experience in the specific domain of DTC scaling.
Must haves
- 4–6 years of experience in media buying or performance marketing
- Proven experience with DTC, e-commerce, jewellery, fashion, beauty, or lifestyle brands
- Strong experience with Meta Ads Manager and Google Ads
- Demonstrated ability to scale brands from ₹10 lakh to ₹1 crore+ monthly revenue
- Understanding of paid media funnels, tracking, attribution, and analytics
Tools and skills
Nice to have: shopify, google analytics, gtm, looker studio, crm tools.
About the company
Unfamiliar company, default mid-tier.