Brand Manager
WTF Gyms is seeking a Brand Manager to act as a 'Show Runner' for the founder, managing personal brand storytelling and content strategy. You will lead a content engine, coordinate video production, and execute 25–40+ live events annually. The role requires a creative leader comfortable across Instagram, YouTube, and LinkedIn to drive brand growth. You will also recruit and manage a team of 2–4 creatives and videographers at their Noida headquarters.
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Experience
4-8 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
WTF Gyms is seeking a Brand Manager to act as a 'Show Runner' for the founder, managing personal brand storytelling and content strategy. You will lead a content engine, coordinate video production, and execute 25–40+ live events annually. The role requires a creative leader comfortable across Instagram, YouTube, and LinkedIn to drive brand growth. You will also recruit and manage a team of 2–4 creatives and videographers at their Noida headquarters.
TAL's take
Strong growth trajectory and clear ownership at a well-known startup, though industry is specialized.
The JD is extremely clear about responsibilities including founder storytelling, event execution, and team management.
Must haves
- 4–8 years of experience in brand storytelling, content creation, or creative marketing
- Managed a founder's personal brand or worked in a Founder's Office
- Experience directing shoots and planning events
- Understanding of LinkedIn, YouTube, and Instagram Reels content strategy
- Ability to hire and lead a team of 2–4 content creators
About the company
Fast-scaling D2C fitness franchise, shark tank exposure, but not a Tier 1 global or large unicorn.