Performance Marketing Manager
QI Spine is looking for a Performance Marketing Manager to lead patient acquisition efforts. The role involves managing digital advertising budgets across platforms like Google, Meta, and YouTube to drive qualified leads. Success requires deep analytical skills to optimize ROI, CPA, and conversion rates through rigorous testing. The candidate will also oversee local SEO and collaborate on ad creative to ensure seamless user journeys.
50k new jobs listed every day. Install TAL to find more jobs like this.
Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
QI Spine is looking for a Performance Marketing Manager to lead patient acquisition efforts. The role involves managing digital advertising budgets across platforms like Google, Meta, and YouTube to drive qualified leads. Success requires deep analytical skills to optimize ROI, CPA, and conversion rates through rigorous testing. The candidate will also oversee local SEO and collaborate on ad creative to ensure seamless user journeys.
TAL's take
Well-defined role scope and responsibilities within a recognized specialty healthcare service company.
Very clear responsibilities focused on performance marketing metrics, channel mastery, and campaign optimization.
Must haves
- Experience managing large-scale performance marketing budgets
- Deep expertise in Google Ads, Meta, and YouTube ads
- Strong analytical mindset focused on CPA, ROAS, and CPL
- Ability to design and execute A/B tests
- Proficiency in local SEO and Google My Business management
Tools and skills
About the company
Established specialized clinic network in India, not a high-growth tech unicorn.