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OnsiteMid Levelfintech

Assistant Manager - Digital Marketing

SBI CardGurugram, Haryana, IndiaPosted 20 May 2026

SBI Card is seeking an Assistant Manager to drive digital marketing initiatives for their E-apply website. The role focuses on managing digital channels, agency partners, and campaign budgets to maximize new card acquisition. Candidates are expected to have a deep understanding of SEM, SEO, and display advertising alongside strong analytical abilities. This role offers an opportunity to shape digital payment trends within a major financial services organization.

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Experience

Experience not specified

Function

Marketing

Work mode

Onsite, India

Company

Tier 2

What you will work on

SBI Card is seeking an Assistant Manager to drive digital marketing initiatives for their E-apply website. The role focuses on managing digital channels, agency partners, and campaign budgets to maximize new card acquisition. Candidates are expected to have a deep understanding of SEM, SEO, and display advertising alongside strong analytical abilities. This role offers an opportunity to shape digital payment trends within a major financial services organization.

TAL's take

Quality 60/1005/5 clarityTier 2 company

Solid role at a well-known financial institution, though specific YOE requirements are missing and the tier is mid-range.

The JD clearly defines the marketing channels, partner management responsibilities, and key metrics of success.

Must haves

  • In-depth understanding of digital medium
  • Broad understanding of technology behind digital marketing
  • Knowledge of commercials involved in digital media buying
  • Hands-on experience in implementing digital marketing initiatives

Tools and skills

email marketingsocial media marketingseosemdisplay advertisingremarketingdigital analytics

About the company

Established major Indian credit card issuer, but not in the primary tech-native Tier 1 list.

Posts mentioning SBI Card