Assistant Brand Manager Marketing
As Brand Deputy Manager, you will lead the day-to-day brand execution, including agency management, content creation, and campaign launches. You will coordinate with creative and influencer agencies to ensure all assets align with brand identity and performance goals. The role requires experience in D2C or consumer brands and project management of creative pipelines. You will work directly with the founder on brand initiatives with opportunities to grow into broader marketing or product marketing functions.
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Experience
Experience not specified
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
As Brand Deputy Manager, you will lead the day-to-day brand execution, including agency management, content creation, and campaign launches. You will coordinate with creative and influencer agencies to ensure all assets align with brand identity and performance goals. The role requires experience in D2C or consumer brands and project management of creative pipelines. You will work directly with the founder on brand initiatives with opportunities to grow into broader marketing or product marketing functions.
TAL's take
Solid mid-tier role at an established company with clear creative and brand execution responsibilities.
Clear and coherent responsibilities focused on brand management, agency coordination, and campaign execution.
Must haves
- Experience in D2C, fashion, lifestyle, accessories, or consumer brands
- Exposure to influencer marketing and TOF brand campaigns
- Familiarity with ecommerce and website content requirements
- Understanding of performance metrics and creative testing
About the company
Established company in the luggage industry, fits mid-tier category.
Posts mentioning Safari Industries India Ltd.
Why TATA is afraid of launching 4x4 segment?
Tata Motors has been hesitant to launch 4x4 vehicles in India. 1. Market Demand: They have the demand already they earned a lot and customers were eager to see a 4x4 segment of cars. Where I can see reviews like Beast looks with the body but "no 4wd" 2. Cost and Pricing: In a price-sensitive market like India, where many buyers prioritize affordability, a higher price tag might deter potential customers. As we know Value for money and feature-rich SUVs like Harrier and Safari cost around 30-33lakhs. not at least the AWD feature. 3. Fuel Efficiency: Likely in between 12-14kmpl, 4. Competition and Focus: Where TATA has a list of feature-rich SUVs, Compact SUVs and electric Segments, which is already dominated by brands like Mahindra, and Renault with their Duster Compact SUV, Thar, XUV 500, 700, and Scorpio models. 5. "Urbanization: As India becomes more urbanized, the demand for rugged, off-road capable vehicles might be decreasing, with more buyers opting for vehicles suited to city driving." Is this a reason, Then why are Mahindra, Toyota, and Maruti Jimny, who are in this segment, in India TATA lovers are urging for 4wd beasts from TATA that would most fit Harrier, Curvv.
Which song keeps playing in your mind?
For me it's Rabba meher kari - especially these lines "Dhundegi ye duniya saari par tu mere saath hogi"
Happy Valentine’s Day
Happy Valentine’s Day ham jse singles ko bhi Jo yaha apna dukh batne aate he, enjoy your day guys. Jindgi ek safar h Suhana yha kal kya ho kisne Jana😅