Senior Performance Marketing Lead
LEGXI is a fast-growing D2C sports collectibles brand seeking a Senior Performance Marketing Lead to own end-to-end revenue and performance. The role involves managing acquisition, retention, attribution, and creative testing frameworks. Candidates must have direct D2C experience and hands-on expertise with Meta Ads, Google Ads, and Shopify. This is a high-ownership position focused on driving revenue efficiency across the marketing funnel.
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Experience
4+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
LEGXI is a fast-growing D2C sports collectibles brand seeking a Senior Performance Marketing Lead to own end-to-end revenue and performance. The role involves managing acquisition, retention, attribution, and creative testing frameworks. Candidates must have direct D2C experience and hands-on expertise with Meta Ads, Google Ads, and Shopify. This is a high-ownership position focused on driving revenue efficiency across the marketing funnel.
TAL's take
Well-defined D2C growth role with clear performance expectations, though the company is not a major market player.
Very clear scope regarding acquisition, retention, and performance marketing responsibilities with explicit platform requirements.
Must haves
- 4+ years in performance marketing
- Direct D2C/eCommerce brand experience
- Hands-on expertise with Meta Ads and Google Ads
- Proficiency with GA4, GTM, and Shopify
- Strong understanding of CAC, ROAS, and MER
Tools and skills
About the company
Unfamiliar company in the D2C collectibles space, default mid-tier assigned.
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