Influencer Marketing Executive
Flo Mattress is seeking an Influencer Marketing Executive to manage creator partnerships and regional campaigns for their D2C brand in Mumbai. The role involves identifying influencers, managing campaign lifecycles, and tracking performance metrics. Candidates must be fluent in Bengali and proficient in Excel for campaign management. This is an onsite, execution-focused role ideal for an early-career marketing professional.
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Experience
0-1 years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
Flo Mattress is seeking an Influencer Marketing Executive to manage creator partnerships and regional campaigns for their D2C brand in Mumbai. The role involves identifying influencers, managing campaign lifecycles, and tracking performance metrics. Candidates must be fluent in Bengali and proficient in Excel for campaign management. This is an onsite, execution-focused role ideal for an early-career marketing professional.
TAL's take
Clear role within a recognizable Indian D2C brand, though scope is entry-level and compensation is modest.
Very well-defined responsibilities, clear language requirements, and explicit seniority expectations.
Must haves
- 6 months to 1 year of experience in influencer or social media marketing
- Strong communication, coordination, and negotiation skills
- Proficiency with Excel and campaign tracking sheets
- Fluency in Bengali
Tools and skills
About the company
Established D2C brand in the Indian market, categorized as a mid-stage product company.