Marketing Manager
This role is for a Marketing Manager at Velodata Global Pvt Ltd within the gold loan NBFC sector. The individual will be responsible for developing and executing marketing strategies to drive branch-level growth and customer acquisition. Candidates must have at least 7 years of experience in NBFC marketing, with specific expertise in gold loan products preferred. The position requires local travel and active coordination with branch teams to ensure brand visibility.
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Experience
7+ years
Function
Marketing
Work mode
Onsite, India
Company
Tier 2
What you will work on
This role is for a Marketing Manager at Velodata Global Pvt Ltd within the gold loan NBFC sector. The individual will be responsible for developing and executing marketing strategies to drive branch-level growth and customer acquisition. Candidates must have at least 7 years of experience in NBFC marketing, with specific expertise in gold loan products preferred. The position requires local travel and active coordination with branch teams to ensure brand visibility.
TAL's take
Solid tier-2 positioning with clear role scope, though compensation is low for the required seniority.
Well-defined role with clear responsibilities in the gold loan NBFC sector.
Watchouts
- low compensation relative to experience level
Must haves
- Minimum 7 years of relevant experience in NBFC marketing
- Strong knowledge of customer acquisition
- Field marketing experience
- Ability to drive branch-level business growth
- Strong communication and team coordination skills
Tools and skills
Nice to have: branch marketing, regional campaign management.
About the company
Unfamiliar company, default mid-tier assigned.